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Hanniel Hu
UX UI Designer

Freelancer based in Düsseldorf, DE.
I'm currently working for Douglas

I create and improve digital products. The results are designs and interfaces that win users over with their simplicity and clarity.

I value effective communication and constructive feedback culture. I strive to nurture a harmonious and productive working environment.

Companies I've worked with

Selected Works

New Balance Kö Meile

Branding · Web design · Webflow development

The Kö Meile set out to bring new winds into the German running event scene. In 2022, they established the first German road mile on the iconic Königsalle in Düsseldorf.

To enable runners to find information in world record pace, I created a mobile optimized site with simple interactions, scannable content, prioritizing information you need right before setting out to race. As a foundation, I created branding elements according to New Balance Corporate guidelines.

Liftoff Marketing coming soon

Branding · Print design · Web design · Apparel design · AI prompting · Webflow Development

Liftoff Marketing enables experts, coaches and creators to become market leaders. They specialize in digital marketing including branding, advertising, lead conversion and content creation.

As an external freelancer I reimagined the brand and created a new website focussed on converting new premium customers.

Sparkasse Mini Game
Kwitt Runner

Game design · Sprite animation · Pixelart

To promote the Kwitt App by Sparkasse, a web technology based mini game was created. The retro arcade style required pixelart and classic sprite sheet animation to create a true classic game feel.

Developer René Eschke

Coronika App

Product design · Interface design · Lottie animation

The Coronika App is intended to pave the way out of the crisis and back to normality. It is designed to help recognise and break chains of infection at an early stage.
Designed and developed at Kreativzirkel, it launched as the first app to offer a contact log and supports 17 languages. A high priority was data privacy, which led to a secure solution stored on the user device locally.

+ 120K Downloads
Supported by Björn-Steiger-Stiftung

Rein Medical

Information architecture · PIM · Web design · Product photography · Illustration · SVG animation

Rein Medical is in the business of electronic data processing, operating worldwide and is renowned for it's outstanding quality.

To ensure scalability, a Product Information Management System was implemented as a new foundation with epoint as IT partner. A new information architecture was introduced to ensure different points of entry into the vast product variety. To illustrate complex features I created custom illustrations and SVG animations.

There is more! Let's grab some coffee and talk ☕ ☕

Services

My toolkit

Analyze

Hotjar · Google Analytics

Research

Core Extend Jump framework
Jobs-to-be-done interviews
Rapidusertesting

Design

Design systems ·  Prototypes · Webflow CMS · Figma · Sketch · Adobe Suite · Shopify · And more

Sketch

Pen ·  Paper

Develop

HTML ·  CSS

8+ years of experience

UX research · UI design · Corporate design · Web design · Webflow development · Photography

Design system refinement · UI design · Ecommerce · Product page optimization

UX research · User interviews · Testing evaluation · Design system refinement · UI design · Agile · Stakeholder management · End-to-end responsibility

Content creation · Social media strategy

Community building · Apparel design · Event planning · Social media strategy · Content creation

Strategy and concept of interactive media · Prototyping · UX audits · Development handover · Project management · Staff responsibility

Corporate design · Web design · Wordpress CMS

"How can potentials for agile management be realized through automated processing of time tracking data?"

Interactive media design